So you sign up for twitter to see what all the fuss was about and before you know it you are hooked. Something about seeing your follower count rise, or getting retweeted gives you an irresistible thrill. Be it 5 or 500 followers, you have actual people reading and responding to your tweets. Then you start thinking about how to be more entertaining and gain even more followers, maybe even get a few #followfriday recommendations….
STOP RIGHT THERE! Before you go any further, now is the point where you need to decide what kind of twitter user you plan to be. I don’t just mean will you use it for personal or purely business use (although that is part of it), I mean are you going to be a real human being, or an unbearable twitter spam-bore?
When you first signed up you may have noticed and even been followed by users who are not obvious geek idols or celebrities, yet have strangely unbalanced follower to followee ratio, with many more following them. At this point you may have had no idea why some marketing expert, SEO guru or life coach is so popular and may just assume they are really awesome people to follow, which is part of the dark art of appearing successful while failing on twitter.
If like me you would rather follow and be followed by actual human beings please ignore the advice below (although it might help you spot them sooner), however if you don’t really care who follows you as long as you get those numbers read on…(the views below are not mine, but they are my impression of an idiot spammer)
1. There is no such thing as a bad follower
Some people will tell you that inactive or uninterested followers are not worth having, but the most important thing is maintaining a high follower count. The magic number will allow you to trick people into thinking you are more popular than you are, and with such huge number you are bound to sell something to someone… right?
2. Follow everyone
The more people you follow the better, as they might politely follow back, so don’t worry about unimportant things like them having anything in common with you or being interested in what you are selling. Also don’t worry about them cluttering up your feed, we will deal with that later.
3. Use bots/scripts
Following all these boring people is a real drag, so why not use a bot or scripts to automate the follow/unfollow process. Of course intelligent users will soon realise you are not a real and engaging person, but we don’t want intelligence. We want idiots, and lots of them. You can also use this technique to look for certain keywords, so anyone mentioning them will automatically become your target.
3. Buy friends
If you want to get even worse followers for even less effort why not sign up to a service that will allow you to purchase followers in order to boost your popularity. If you consider having lots of inactives or other sales obsessed failures as followers popular.
4. Ditch em
So using various techniques you have managed to trick thousands of people into following you, now it’s time to bulk unfollow huge numbers of your followers, giving the illusion that you are a way more valuable user than you are. A lot of users don’t study their list that closely, so you will often keep your followers even after ditching them. The fact that lots of users sign up then become inactive is also a great help here.
5. Get the look
You might look like the elephant man in the real world, but don’t let this hold you back on twitter. If you think an attractive profile picture will help you sell your product go for it, especially if you have delved into the porn spam twitter market. You might be a balding middle-aged guy called Bob, but that doesn’t mean you can’t call yourself Tiffany and use a scantily clad young lady as your profile pic. Just don’t be too obvious and use the same picture and description on multiple account, ah screw it, go on then.
6. Repeat as needed
Why use one account when you can use 10 or 10000. Sounds like hard work I know, you can use software that will allow you to set up automated spam accounts, which can then auto follow and tweet the same sales messages over and over and over and over. Well it has to sink in eventually doesn’t it? Don’t these people want to gain thousands of followers a day or make $$$ online? Building up multiple accounts is also vital for when you get inevitably banned.
6. Timing
You can’t be on twitter 24 hours a day, so instead of posting real messages that are current and relevant, why not just sent up scripts to post messages at set times. This way you will appear active (at a glance) and can sell yourself online while sleeping in your mom’s basement, working at mcdonalds or whatever it is you do.
7. Cash in
It’s all very well building up thousands of followers, but what are you going to do with them? Make friends? Learn stuff? Screw that, you are going to SELL! There are many ways to make money on twitter such as sponsored ads, sponsored content, direct marketing and paid reviews. Of course there are some people on twitter who genuinely love the affiliate links they are offering or are selling something of value they have created, but that all takes time and commitment. We don’t want or need to know anything about the links or products we are promoting. Quantity over quality.
8. Be trendy
Ever looked at the trending topics and though wow I bet a lot of people are looking at those, if only I could sell to those people. Well what are you waiting for? Of course people will tell you you shouldn’t abuse #hashtags or post anything unrelated under a trending topic, but what do they know? Okay so maybe people won’t appreciate you clogging up their search results, but surely someone will click your links, maybe if you post it one more time… and again.. and again. You might want to use your automated spam accounts for this, don’t want to be too obvious so we?
9. Be direct
This is a risky tactic, as for some reason it can lose you a few followers, but I am sure the rewards are worth it. Sure it’s not polite to send people unwanted direct messages, especially if they are spam, but it’s just so tempting. What the hell, let’s just go for it and send automated spam dm’s to everyone. Wooohoooo!
10. The impersonal touch
Committed tweeters will try to convince you that the most important part of twitter is interacting with and entertaining your followers. WRONG! As we covered way back in point 1. The point of twitter is getting as many followers as possible, and if we lose a few genuine people along the way so be it. Of course a few entertaining posts might help you keep and gain intelligent users, but remember clever people are not our target audience. If you are really commited to tricking people into following your sales tweets try posting or retweeting a few random tweets a day and sending a few @replies, as most active users will check your feed for signs of interaction before following.
So there you have it, my guide to being an annoying and pointless failure at twitter while maintaining a thin façade of success. If you are anything like me you will find the above techniques not only unpleasant, but also also silly and pointless, as there seems little chance of selling to anyone barring a few other idiot spammers desperate to make a few dollars on the internet.
@MariBiscuits
